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For years, large marketers with deep pockets have been able to learn and tap consumers’ real, emotional motivations. Now Motiv makes these powerful insights available to marketers of all sizes.
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By TCG
In NEWS Posted November 10, 2016

For years, large marketers with deep pockets have been able to learn and tap consumers’ real, emotional motivations. Now Motiv makes these powerful insights available to marketers of all sizes.

Motiv™ is The Crafton Group’s new, proprietary research tool. It was created specifically to overcome The Laverne & Shirley Syndrome.

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The Crafton Group (TCG) partnered with Jerry Miller, President of Fabric Developers, to renovate his company’s brand.
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By TCG
In NEWS Posted November 8, 2016

The Crafton Group (TCG) partnered with Jerry Miller, President of Fabric Developers, to renovate his company’s brand.

Fabric Developers revitalizes downtown Duluth. TCG revitalizes Fabric Developers.

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How to make a distinguished school a distinctive choice.
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By TCG
In NEWS Posted November 7, 2016

How to make a distinguished school a distinctive choice.

No pomp, no circumstance. Just smart, strategic communication.

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Ph: 404.873.3019   |   crafton.langley@thecraftongroup.com    |   © 2015 The Crafton Group, Incorporated   |   An Atlanta Strategic Marketing Firm